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  • TRACK B

  • CONVERSATIONAL AI APPLICATIONS WITHIN CONTACT CENTRES

  • 11:30
    Ross Parkes

    Providing a Self-Serve Environment for Customers Through Conversational AI, Combined With Smarter Routing To Enable The Right Agent for The Right Customer

    Ross Parkes - Product Owner - Automation - HomeServe USA

    Arrow

    Diagnosing an issue in a Customer’s home to deploy an engineer can be a complex query.  HomeServe has used conversational AI to diagnose a customer’s issue with only two or three questions, resulting in a more efficient conversation.  HomeServe has been able to automate 15-20% of its deployed claims and service requests in the UK and USA.  Utilizing whispers and screen pops, successful triaging of a customer’s issue has led to over 30 seconds saved in handling time. 

    Expanding outside the claims experience, in this talk, we will explore the other conversational bots HomeServe has created to improve the performance of its marketing campaigns through smarter call routing and rich data insight.

    - Diagnosing a customer’s issue with only two or three questions

    - Reducing handle time through improved call segmentation

    - Creating data rich operational insight

    Ross has been the lead for HomeServe UK in designing the intent model that sits behind Hana, creating a model that has intents for household claims and customer service interactions.  More recently Ross has moved to the USA team to help improve the existing bot Charlie and launch conservational AI into other channels such as Sales and the Contractor Network.  Data is important and key to success of any automation program, tools like Looker, Power BI have helped Ross bring to the business rich data insight.  Prior to the automation program Ross has experience with more mature contact center telephony technology, designing and maintaining DTMF IVR’, with a background in operation planning and call forecasting.

  • 12:00

    PANEL: Measuring Success in Conversational AI

    Arrow

    - Can customer touchpoints be an indication of the success of a virtual agent? 

    - Setting realistic goals and defining the purpose of conversational AI in your company 

    - How would you know if the conversational AI chatbot is working the way you designed it? And how would you define the ‘success’ of the initiative? 

    - Quantitative vs. qualitative KPIs

    - Do the success metrics of conversational AI change as the solution/business need scales?

  • Stefania Catalina Baincescu

    Moderator

    Stefania-Catalina Baincescu - Team Lead CAI Romania & Technical Lead - E.ON Software Development

    Arrow

    Catalina Baincescu is Team Lead at CAI Romania & Technical Lead at E.ON Software Development. She is responsible for development of numerous chat and voice assistants internationally at E.ON, starting from simple FAQ bots to complex transactional assistants deployed on different customer-facing channels. Catalina is supporting E.ON business units in dealing with their demand in the most efficient way, discussing and consulting on their systems architecture and how that can be integrated with the platforms that the E.ON group has. Catalina has a degree in Computer Science and has been volunteering to educate children in Romanian school on the basics of computer science field.

  • Richard Moore

    Panellist

    Richard Moore - Senior Research Fellow - Sheffield Hallam University

    Arrow

    Richard is a Senior Research Fellow whose background is in applied research, leading evaluations of national sport and physical activity programmes in the UK, for clients including the Premier League, Rugby Football Union and Department of Health and Social Care. He now applies this knowledge to develop novel, evidence based Conversational AI solutions which support young people and adults to improve their health and wellbeing and leads the Conversational AI Research Cluster at Sheffield Hallam University, working on projects for a range of organisations including the NHS (i.e., DAFNE). He’s also the founder of Phyllis (Phyllis.chat), a chatbot which aims to support adolescents to overcome barriers to physical activity and is a mentor on the Advanced Wellbeing Accelerator Programme (AWRC) which support start-ups (i.e., Therapha) in health and wellbeing.

  • John Young

    Panellist

    John Young - Cognitive Engineering Lead - Chatbots & AI - Lloyds Banking Group

    Arrow
  • Haavard Dahl-Olsen

    Panellist

    Haavard Dahl-Olsen - Chief Customer Officer - boost.ai

    Arrow

    Håvard Dahl-Olsen leads the customer team at boost.ai as Chief Customer Officer. Since 2017, he has overseen the development of over 500 virtual agents for more than 300 organizations in the US, the UK, the Nordics and Central Europe, across industries including FSI, H&PS, Telecommunications and E-commerce. Håvard has a genuine passion for customer success and believes that fostering collaborative relationships with customers is key to driving value through the boost.ai platform.

  • 12:45

    LUNCH

  • CUSTOMER SERVICE

  • 14:00
    Gerrit Seebeck

    Adding Charisma To An Online Vehicle Configurator

    Gerrit Seebeck - Product Management IT, Digital Commerce - BMW Group

    Arrow

    In this presentation, we will be discussing an early-stage project focused on adding charisma to an online vehicle configurator through the use of conversational AI. The goal of BMW is to close the gap between the online configuration experience and the offline experience at the dealership. This presentation will provide a behind-the-scenes look at the project, including information on the business objectives and technical platform being used. Attendees will gain insight into the challenges and opportunities of implementing conversational AI in the automotive industry and the potential impact on the customer experience.

    - What does is a charismatic vehicle selection journey look like?

    - How do online and offline assistance differ?

    - How to implement this as scale?

    Gerrit Seebeck is a highly experienced professional with over 7 years at BMW and over 10 years in the field of digital media, IT product management and analytics. He has a unique perspective on the intersection of data and business, and is dedicated to maximizing the value of technology for his company. Currently Gerrit is leading a project at BMW to enhance the vehicle selection process by adding conversational AI assistance, an innovation that will bring dealership-level guidance to the online buying experience. Gerrit is also a dedicated mentor and lecturer in his field, sharing his knowledge and experience with the next generation of professionals . (Written by ChatGPT)

  • 14:30
    Beatriz Lopez Mencia

    Designing the Experience of A Global Digital Agent

    Beatriz Lopez Mencia - User Experience Manager - Vodafone

    Arrow

    Live across 15 markets, and with chat and voice capability spread across 7 channels, averaging over 300 million conversations per year, TOBi is Vodafone’s flagship digital agent. While its name and brand is similar across Vodafone, Tobi capabilities, implementation, behaviour and look and feel varies in the different Vodafone local markets.

    As TOBi scales and matures, it is now more important than ever to align TOBi’s experience and design across all markets, so that the experience and dialogue is consistent, expert, and meets the needs of our customers wherever they are in the world.

    From the creation of an Experience Framework to the establishment of a central repository of visual components, in this presentation we will go through the work we are doing to address this challenge at Vodafone.

    - Addressing the challenges at Vodafone 

    - How TOBi differs across Vodafone local markets 

    - Creating a consistent experience and dialogue to meet the needs of customers 

    Beatriz Lopez Mencia is a User Experience Manager in Vodafone Group. At Vodafone she manages the design of a wide variety of global digital consumer products, from the My Vodafone App to the Digital Assistant TOBi.

    Trained as a Telecommunications Engineer and with a PhD in Human Computer Interaction, she has more than 10 years of experience working in the User Experience industry. Previously, Beatriz worked 7 years in Research and Innovation at the Polytechnic University of Madrid. Her research career was focused on Speech Technologies, Voice Interaction Design and Embodied Conversational Agents.

    With passion both for technology and user experience, Beatriz advocates for a more human, relevant and inclusive technology industry.

  • Jordan Anglin

    Jordan Anglin - Customer Experience & Engagement Lead - Vodafone

    Arrow

    Live across 15 markets, and with chat and voice capability spread across 7 channels, averaging over 300 million conversations per year, TOBi is Vodafone’s flagship digital agent. While its name and brand is similar across Vodafone, Tobi capabilities, implementation, behaviour and look and feel varies in the different Vodafone local markets.

    As TOBi scales and matures, it is now more important than ever to align TOBi’s experience and design across all markets, so that the experience and dialogue is consistent, expert, and meets the needs of our customers wherever they are in the world.

    From the creation of an Experience Framework to the establishment of a central repository of visual components, in this presentation we will go through the work we are doing to address this challenge at Vodafone.

    - Addressing the challenges at Vodafone 

    - How TOBi differs across Vodafone local markets 

    - Creating a consistent experience and dialogue to meet the needs of customers 

    Jordan Anglin is a Customer Experience & Engagement Lead in Vodafone Group. At Vodafone he manages Group wide initiatives to help improve consistency of the Customer experience TOBi delivers to across our markets. This includes sharing & alignment of best practices, Launching Global engagement plans in partnership with Vodafone Brand teams and conducting Consumer Research/Benchmarking studies in partnership with UX Research Team to understand the impact/impression of TOBi on our customers. Most recently Jordan has taking on additional focus on the Centralised Chat UI with Components which can be reused across markets and building of Quality Dashboard/Standards. Jordan passion comes from Supporting & driving a community to continue to share knowledge drive collaboration and overall improvement in TOBi’s Customer experience.

  • 15:00
    Aaron Brace

    Chatting Up A Marketplace with Conversational AI

    Aaron Brace - Conversational AI Analyst - Yell

    Arrow

    As Yell (formerly Yellow Pages) evolves into an online marketplace where businesses and customers can connect, our virtual assistant Hartley exists in many facets of our ecosystem. Hartley can be customer or business-facing; can answer Yell account and product queries, support interactions with our marketplace, and facilitate conversations between customers and businesses, as well as with Yell’s customer care agents. Yell’s Conversational AI team are taking a data-first approach, using a unique blend of Conversational AI tools by LivePerson, HumanFirst and OpenAI to help Hartley develop and integrate further into our ever-growing marketplace.

    - Experiment with AI for non-traditional applications 
    - Don’t be afraid to use third-parties for specialist resources 
    - Design a data-centric monitoring system for all new features, and always have a backup plan 

    In the past decade, Yell (formerly Yellow Pages) transitioned from printed telephone books to an online directory - and now, its evolving into a marketplace where businesses and customers can connect. We're building a messaging-focused ecosystem, and our virtual assistant, Hartley, is adapted for several use-cases across the Yell website and app, and is available on web, by SMS, and some native in-app messaging channels.

    A Conversational AI Analyst at Yell, Aaron has a Master’s in Data Science and focuses on how data and insights gathered from Hartley’s interactions with users can be used to tackle pain-points and improve customer experiences.

     

  • Andrew Watkinson

    Andrew Watkinson - Conversational AI Analyst - Yell

    Arrow

    As Yell (formerly Yellow Pages) evolves into an online marketplace where businesses and customers can connect, our virtual assistant Hartley exists in many facets of our ecosystem. Hartley can be customer or business-facing; can answer Yell account and product queries, support interactions with our marketplace, and facilitate conversations between customers and businesses, as well as with Yell’s customer care agents. Yell’s Conversational AI team are taking a data-first approach, using a unique blend of Conversational AI tools by LivePerson, HumanFirst and OpenAI to help Hartley develop and integrate further into our ever-growing marketplace.

    - Experiment with AI for non-traditional applications 
    - Don’t be afraid to use third-parties for specialist resources 
    - Design a data-centric monitoring system for all new features, and always have a backup plan 

    In the past decade, Yell (formerly Yellow Pages) transitioned from printed telephone books to an online directory - and now, its evolving into a marketplace where businesses and customers can connect. We're building a messaging-focused ecosystem, and our virtual assistant, Hartley, is adapted for several use-cases across the Yell website and app, and is available on web, by SMS, and some native in-app messaging channels.

    Andrew joined Yell’s team of Conversational AI Analysts after completing a Master’s in Computer Vision. His focus is on NLU performance and introducing new conversational technologies into our workflow to improve perception of Hartley’s intelligence.

  • 15:30

    COFFEE & NETWORKING BREAK

  • 16:45

    NETWORKING RECEPTION

  • 18:00

    END OF DAY 1